Delivering Good Growth for Brands in Today’s China
In this ESS, we are honored to have Benjamin Condit, the pioneer in digital marketing and strategy in China, as the guest speaker. As the CEO of Mindshare China, Ben will share his experience of leading digital marketing and the field over the past 20 years. He will discuss how to foster innovation and breakthroughs in order to deliver good growth for brands in today’s China – for example, how to facilitate clients to achieve breakthroughs in the market, how to build an efficient and creative team, and how to cope with the challenges and opportunities brought to the digital marketing and strategy industry by the COVID-19 epidemic.