U-Corp @ ErroRight (Market Research)
This project researches overseas markets/users/scenarios and provides strategic recommendations for ErroRight product iterations. The research covers overseas GenZ consumption habits and in-vehicle robot application scenarios. The project is divided into two parts, the first part analyzes GenZ consumption habits and explores innovative function design to enhance market competitiveness. The second part analyzes the market outlook of in-vehicle robots and provides insights for the expansion of ErroRight’s in-vehicle functions. Students’ participation will enhance their research, analysis and strategy skills, provide a comprehensive understanding of product development, and practice practice and innovation.