U-Corp @ ErroRight (Market Research)
This project researched overseas markets, users, and scenarios, and provided strategic recommendations for ErroRight product iterations. The research covered overseas Gen Z consumption habits and in-vehicle robot application scenarios. The project was divided into two parts: the first part analyzed Gen Z consumption habits and explored innovative function designs to enhance market competitiveness; the second part analyzed the market outlook for in-vehicle robots and provided insights for the expansion of ErroRight’s in-vehicle functions. Students’ participation enhanced their research, analysis, and strategy skills, provided a comprehensive understanding of product development, and strengthened their practical and innovative abilities.
