Lecture highlights：
- Transform campus ideas into real-world social impact.
- Ensure your project outlasts graduation with actionable sustainability strategies.
- Learn to balance professional execution with social purpose from real cases.
- Title: From Idea to Impact: Building and Sustaining Meaningful Projects
- Time: 6-8 PM, Mar 17, 2026 (Tuesday, Free Food Provided)
- Venue: LIB 2001
Zheming Xing
He was the translator for President Xi’s new year address for 2015 and 2016, which was broadcast in the new year’s eve via China’s state television station. For 3 years before he officially joined CCTV-NEWS as a news anchor, Zheming was a frequent guest speaker for the channel’s talk show Crossover.
He was a program associate with Albright Stonebridge Group, a leading global strategic consultancy founded by the US former Secretary of State Madeleine Albright. He advised many of the firm’s clients, including many Fortune 500 companies, NGOs, and industry associations, on policy intelligence, policy advocacy, government relations, M&As, market access, and crisis management in China. He covered multiple industries, including healthcare, IT, retail, agriculture, and energy.
He started his career in public relations with Weber Shandwick in Beijing. As an associate for the firm’s corporate communication practice, he served many clients, including McDonald’s, Mercedes-Benz, and Barclays Capital.
Produced by Taskforce Consultancy and hosted by Xing Zheming, Dialogues on Sustainability is a podcast that explores sustainability and ESG topics through thoughtful, in-depth conversations. The show combines personal storytelling with interdisciplinary insight, offering listeners authentic, relatable, and impactful narratives about the sustainability journey.
In the 2025 CPA Chinese Podcast Association Annual Awards, Dialogues on Sustainability was honored with the “Podcast of the Year (Corporate Social Responsibility)” award, a category that recognizes excellence in original content, issue curation, societal value, and impact.
